While it may seem like running an ecommerce store is not something suited to the busy mom lifestyle, the truth is it can be done, and done successfully. You can even maximize your opportunity for ecommerce success as a busy mom by checking out the tips below.
Choose the right model
Running an ecommerce store where you have to store, ship out and receive return inventory is just not possible for most busy moms. After all, we’re already so busy, and our homes are full of kids’ toys, there is just no room for inventory.
The good news is that other ecommerce models can work perfectly with the busy mom lifestyle. The first of these is the drop-shipping model. This is where you find a manufacturer of a specific product, that will also ship the product directly to your customer. All you have to do is display (and advertise / market) that product and the manufacturer does the rest. The only issue you may have is with returns, but you can get around this by allowing customers to keep items instead of returning them and refunding them if they are broken etc.
The other option which is similar to the drop-shipping model but even more specialized is to use a print-on-demand service. Print-on-demand services offer clothing and homewares on which you can have your own design printed. Many such services also integrate directly into ecommerce platforms such as WooCommerce, Etsy, and Shopify so it display images and manage the process of ordering easily via automation. Again like drop shipping the print-on-demand company will ship the product so there is no need for you to hold inventory.
When it comes to returns you may need to outsource this aspect of the work or build a certain number into your business model so you can write them off without having to resell them.
Choose the right type of payments
Another critical tip for running an ecommerce store as a busy mom is the payment API you choose. In particular, you should look for one like this payment API by paymentshub.com that offers fast and easy payments on your ecommerce website. They even offer three different types of payment API for your ecommerce business including no code payment buttons, no code payment links, and low code Post API requests, ensuring you make buying as easily as possible for your customers.
Choose the right platform
There are many ecommerce platforms to choose from including Shopify, BigCommerce, WooCommerce, and Wix. When choosing a platform there are several different factors you will need to carefully consider. One particularly important factor is whether they easily integrate with the drop shipping or print-on-demand service you wish to use, as mentioned above. You can save yourself countless hours of work by ensuring this. It’s also a good idea to check that the platform you are choosing will allow you to publish a blog, as this can help drive traffic.
Another important factor to consider is how much they will charge you for their services. Remember you will need to figure this into your prices, so you’ll want to find a good deal or your profits will start to suffer.
Note: This is a collaborative post
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